NCS Analytics

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NCS Analytics
NCS Analytics

Partnerships & Co-Branding

Lockups, endorsement scale, and how products co-brand with the masterbrand.

Co-branding principles

NCS uses an endorsed architecture: every product is presented as NCS Thea or NCS Platform, and with partner organizations the two brands meet as equals.

In partner co-brands both logos carry equal weight; “Powered by NCS Analytics” is reserved for unbranded NCS products.

Lockups

NCS Thea product lockup
Branded products, like NCS Thea, can stand on their own and do not require a lockup to the core NCS Brand Identity.
ProductPowered byNCS Analytics
Unbranded NCS products, like NCS Risk Index, need to be locked up with the masterbrand.
PartnerNCS Analytics
In cases when NCS and a partner organization are co-branding, treat both logos with equal weight and generous horizontal clearspace.
PartnerNCS Analytics
In cases when NCS and a partner organization are co-branding, treat both logos with equal weight and generous vertical clearspace.

Clear space & sizing

Clear space
Keep clear space equal to the height of the “N” in NCS on all sides.
Lockup scale
With partners, both logos carry equal weight. In an unbranded-product lockup, the NCS signature sits at ~60–70% so the product name leads.
Use the approved files
Never reconstruct a lockup by hand; always use the supplied assets.